Novuna Vehicle Solutions
TBC
Company
Novuna Vehicle Solutions
Industry
Automotive
The background
Novuna Vehicle Solutions, leaders in decarbonisation and one of largest fleet leasing providers in the UK, launched a state of the art charging forecourt for electric vehicles (EV). The facility – the first of its kind in the UK – serves as a charging facility for Novuna employees and fleet customers, with power largely sourced from their own renewable generation. The site also showcases Novuna’s extensive decarbonisation proposition, and provides clients with a tangible experience of what Novuna could implement within their own businesses.
To mark this moment, Novuna wanted to chronicle the journey of the Trowbridge forecourt – from ground breaking to completion – whilst effectively communicating their expertise to their customers.
The highlights
- Created an immersive video that documented the entire development process of the charging facility.
- Employed always-on time-lapse technology to capture key milestones, and allow audiences to log-on in real time to review build progress.
- Featured interviews with all key stakeholders, from technical and sales staff to the Managing Director – celebrating the company wide input and providing a comprehensive overview of the project.
Produced a flagship piece of media that is now a central asset in Novuna’s marketing and customer education efforts.
The brief
Novuna Vehicle Solutions required a video that would educate and engage their customers, showcasing the journey of their state of the art forecourt from conception to completion. The goal was to create a visual narrative that not only highlighted the technical aspects of the project and their commitment to renewable energy generation, but also captured the broader vision of Novuna’s decarbonisation services. The video needed to serve as a flagship piece of content that could be shared across the entire business and used to guide clients through their own decarbonisation journeys.
Our response
We focussed our attention on enhancing the reader experience, to improve engagement and increase conversions.
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The approach
Our approach centred on creating an immersive and educational narrative that would appeal to Novuna’s customers. The video was designed to be both informative and engaging, walking viewers through the entire decarbonisation process and highlighting the benefits of Novuna’s end-to-end solutions.
From concept to completion
We worked closely with Novuna from the very beginning – capturing every stage of the Trowbridge forecourt’s development. Our team utilised time-lapse technology to document the progression of the build, from the initial breaking of ground to the installation of key features like charge points and solar panels.


Showcasing Novuna’s expertise
We spent significant time on-site, capturing important moments and conducting interviews with Novuna’s key stakeholders. From Novuna’s technical and sales staff to the Managing Director, interviews added depth and credibility to the footage, and conveyed the passion and expertise behind the project.
The video has become a key tool in educating potential customers, helping them visualise the decarbonisation journey and understand what to expect when partnering with Novuna. It also shines a light on Novuna as industry leaders in fleet decarbonation, through their comprehensive end-to-end approach.

The results
The final product not only builds awareness of the Trowbridge facility, but also serves as a powerful educational tool, effectively guiding customers through the decarbonisation process and what to expect when partnering with Novuna.
Shared widely across the entire business and various PR outlets, the end product captured the mammoth feat of the Trowbridge charging facility, and serves as a flagship piece of content that exemplifies the company’s capabilities and commitment to sustainability.
Why not take a look for yourself?